Buying a Website
Back when website flipping was still new, you only had people selling Google AdSense and affiliate marketing sites in private groups. Today, you can choose from many different site types, and you can purchase through a marketplace.
Start by exploring the big marketplaces and platforms out there, like here on Exchange Marketplace.
The key benefit of buying a site through a marketplace is security. Unlike private groups and forums, they have processes in place to prevent fraudulent listings – for example, Exchange reviews listings for accurate and thorough information.
There are hundreds of websites to choose from, so you should do your research before buying one for your business. Below are some factors to consider when browsing a marketplace for a website purchase:
The niche
Your website niche is your business category or site topic. That can be anything from technology to frugal living to clothing, and everything in between.
While it’s always best to go with a niche that aligns with your interests, you may also want to check out profitable niches. These make it easy to run a website flipping business because they have a sizeable demand.
Some high-demand niches to consider are:
- Women’s fashion
- Personal finance
- Pet products
- Beauty items
- Home improvement
- Smart accessories
You can also buy a micro-niche website if you have knowledge and experience in a particular sub-category.
For example, if women’s fashion is your preference, an online store that sells female sports clothing might interest you.